INTRODUCTION
••• A Conceptual Analysis of International Business and the Impact of the Digital Organization
This piece provides a pragmatic approach to International Business and digital organization concepts. Additionally, it explores the inherent interdependencies present between the two schools of thought. Subsequently, it highlights the current trends relating to International Business and the evolution of digital business processes. Time is devoted to expounding on academia's theoretical concepts and perspectives of doing business internationally, the foundational pillars, and exploring the drivers of digital transformation in organizations. Succinctly, the report will address the concepts of the fourth industrial revolution and the dynamic trends leading to the need to establish connections to the changes in international trade. The report will further expand on the concepts using practical examples, studies, and academic literature. Through this empirical and qualitative evidence will highlight the impact of emerging technologies on international business strategy. Furthermore, the report will examine the ambidextrous requirements of digital transformation and the emergence of cross-border trade restrictions relating to the flow of information. Correspondingly, the report closes with identifying perceptual considerations for further research and recommendations for unearthing the driving force connecting the dynamism in International Business and the dominance of the digital organization.
Keywords: ambidextrous, digitalization, digital transformation, emerging technologies, International Business, Internationalization
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TITLE - A Conceptual Analysis of International Business and the Impact of the Digital Organization
AUTHOR - Darren S. Fisher
••••••IJSER Edition - March 2022
UNIVERSITY - LIGS University, Hawaii, USA
GUIDE NAME - Darren S. Fisher
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